Business Research for Decision Making or Building a Better Delivery System

Business Research for Decision Making (with CD-ROM and InfoTrac?)

Author: Duane L Davis

Ace the class and get prepared for the business world with BUSINESS RESEARCH FOR DECISION MAKING and its accompanying CD and online university library. With this easy-to-understand textbook, you'll see how new technology is changing the decision making process in today's world. From coverage of ethical issues in conducting research to how to analyze advancements and effects of data warehousing, data mining, and modeling, you'll find topics that'll prepare you for challenges you'll face on the job. And when you're ready to do your own research, you can save time, save money—and eliminate the trek to the library with the included access to InfoTrac College Edition, an online university library of more than 5,000 academic and popular magazines, newspapers, and journals.

Table of Contents:

Pt. 1	Business research, knowledge management, and scientific inquiry
Ch. 1	Business research and decision making	1
Ch. 2	Information, research, and knowledge management	23
Ch. 3	Scientific inquiry	43
Pt. 2	Beginning the business research process
Ch. 4	Secondary data collection in business inquiry	69
Ch. 5	Problem and proposal development and management	99
Pt. 3	Research design
Ch. 6	Fundamentals of research design	133
Ch. 7	Foundations of measurement	173
Ch. 8	Scaling and instrument design	199
Ch. 9	Sampling design	227
Pt. 4	Primary data collection (PDC)
Ch. 10	PDC using survey instruments	269
Ch. 11	PDC using observation, in-depth interviews, and other qualitative techniques	305
Pt. 5	Analytical procedures
Ch. 12	Planning for data analysis	325
Ch. 13	Basic analytical methods	351
Ch. 14	Analysis of variance and regression techniques	383
Ch. 15	Advanced multivariate analysis	431
Pt. 6	Research reporting and evaluation
Ch. 16	Ethical considerations in business research	459
Ch. 17	Research reporting and evaluation	483
App. A	A practitioner's guide to secondary business information sources	543

Books about marketing: The Functions of the Executive or The Working Class Majority

Building a Better Delivery System: A New Engineering/Health Care Partnership

Author: Proctor P Reid

In a joint effort between the National Academy of Engineering and the Institute of Medicine, this books attempts to bridge the knowledge/awareness divide separating health care professionals from their potential partners in systems engineering and related disciplines. The goal of this partnership is to transform the U.S. health care sector from an underperforming conglomerate of independent entities (individual practitioners, small group practices, clinics, hospitals, pharmacies, community health centers et. al.) into a high performance "system" in which every participating unit recognizes its dependence and influence on every other unit. By providing both a framework and action plan for a systems approach to health care delivery based on a partnership between engineers and health care professionals, Building a Better Delivery System describes opportunities and challenges to harness the power of systems-engineering tools, information technologies and complementary knowledge in social sciences, cognitive sciences and business/management to advance the U.S. health care system.